What's all this talk of Alchemy?

So, I've had questions about my 'designation' the Alchemist. Well as an entrepreneur the great thing is to be able to call yourself whatever you want. But there's more to it than that! 

First, The Alchemist is one of my favorite books EVER. Written by the magnificent Paulo Coelho. If you haven't read it. Do. It's a timeless fable about finding your dreams, and finding them closer than you would have thought and packed with pearls of wisdom.

Then there's my current narrative which I blogged about in my last post. I love the idea of alchemy; simplistically referencing turning lead into gold. But going deeper, Alchemy is rooted in the belief that base metals had the intrinsic ability to elevate into higher metals such as gold. The lead and gold were simply representations of elements in different stages of development. 

Likewise with the human spirit. I marvel at our ability as human beings to create something from nothing, or from something else entirely. If your mind will allow it. Elon Musk is a modern day alchemist. Without knowing him personally, I admire what his mind has been able to conceive and achieve. 

Coaching is a form of alchemy. It's not about telling you what to do or not. It's about supporting clients to find that inner spark or essence to transform into what you always were, but might not have been able to see. What stage of development do you want to be in?